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How does Mav's Ricochet 360 Webhook Work?

Automatically push lead activity from Mav directly into your Ricochet360 CRM, and control exactly which types of leads and call outcomes get sent over.

 Overview                                                                                                                                                                                                     

Mav's Ricochet360 integration allows you to automatically push lead activity from Mav directly into your Ricochet360 CRM. Once connected, you can control exactly which types of leads and call outcomes get sent over.                    

Picking the right Ricochet integration

Card

How it sends

What it can do
Rico API Authenticated calls to the Ricochet API. Needs an API key. Creates leads, updates the status of existing leads, and logs notes. Covers 8 moments.
Rico Webhooks (this article) Posts leads to a URL you paste in, the way any lead vendor does. No API key. Creates leads only. No status updates, no notes. Covers 6 events.

                                                                                         

  Setting up the Integration                                

  1. In Mav, navigate to Settings → Integrations and find the Ricochet360 integration

    Screenshot 2026-09-17 at 2.40.59 PM

  2. Click Connect

  3. Once connected, you're ready to configure which lead activities get posted and where they go

    Screenshot 2026-03-29 at 7.16.34 PM

  4. Save to complete the connection                                                                                                                                 

  Configuration Options

Each lead activity type can be toggled on or off independently. When you enable an activity type, you'll provide a Ricochet Posting URL specific to that activity. This means you can route different lead outcomes to different destinations in Ricochet360 by using a custom URL per outbound activity.

You can find your posting URL inside your Ricochet360 account under your lead posting settings.

Setting

What it does

Send Unqualified Leads

Pushes leads that did not qualify through Mav

Send Undeliverables

Pushes leads that Mav was unable to reach

Send Successful Party Lines (Transfers)

Pushes leads where a live transfer was completed successfully

Send Qualified Leads

Pushes leads that completed qualification through Mav

Send Incoming Party Lines (Transfers)

Pushes leads where an inbound transfer was received

Once connected, you can toggle which events get sent to Ricochet360. Each toggle can be enabled or disabled independently:

Screenshot 2026-04-09 at 10.43.53 AM

Disconnecting

To remove the integration, scroll to the bottom of the Configuration tab and click Disconnect. This will immediately stop all lead posting to Ricochet360.